Decker Intellectual Properties is an online learning platform for medical residents, individuals, libraries, and institutions. It's a family business, run by Jeffrey and Ryan Decker. I worked on this redesign with Hira Kazmi, a full stack developer. In my time there, the end goal was to revamp the entire logged-on side of the website that gives an updated look that still caters to residents, doctors, professors, and institutions to give them the best learning experience.
Iconography started as a broad task, icons for different pages and buttons that were already in place, but not consistent or relative to each other. Hira and I went through multiple revisions over the course of a month, changing shapes, styles, weights and also going through multiple colour options. The image above shows the final approved iconography.
The very first task I had at Decker IP was to create a UI library and style guide of the existing site, so going through organizing elements from every page I became very familiar with the Decker brand, and the sites structure and feel. Decker has many subpages full of articles and long texts, so Avenir sense to be the typeface of choice, as a geometric sans serif it makes the text flow easier. Decker IP houses medical resources by Scientific American, so for each separate database is a Scientific American branded colour so for our colour choices we kept it limited, with the primary colour matching the specific database, shades of black, and a neutral green and red used in the online tests.